Online since 1997 Transnational Management: Text, Cases & Readings in Cross-Border ManagementClick on a title to get information such as reviews, price comparisons, and availability or to purchase. Search Again-Enter Keyword, Title, or ISBN: |
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Transnational Management: Text, Cases & Readings in Cross-Border Management
by: Christopher A. Bartlett, Sumantra Ghoshal, Paul W. Beamish |
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Binding: Hardcover Dewey Decimal Number: 658.049 EAN: 9780073101729 Edition: 5 ISBN: 0073101729 Label: McGraw-Hill/Irwin Manufacturer: McGraw-Hill/Irwin Number Of Items: 1 Number Of Pages: 840 Publication Date: November 20, 2006 Publisher: McGraw-Hill/Irwin Studio: McGraw-Hill/Irwin
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| Customer Reviews | ||
  - Pretty goodI'm a student halfway through what is probably a mediocre MBA program. This is one of the better texts we've used so far. I have found it to be pleasant and informative reading. I don't understand the disgust communicated in the other reviews. Rating:  - Transnational MgtmtThe book was helpful in getting through my class because it was a requirement. The book had more cases and readings than actual theory. Which is good because you almost always get theory and less examples. The print is kind of small. Rating:  - Please. Spare me this book.The previous reviewer has it on the mark. I patiently formed my own opinion, and reached just about the same conclusion. I am forced to use this text as one of two final courses in an MBA program to coincide with final projects. If one hasn't achieved the mindset this book tries to instill, by the time you get this far in a program to use the text, you've already missed the train. Through very long case studies and short chapters, you review everything you ever learned about business. It is so slow and common sensical, you wonder who the book is trying to reach. It has little commentary and presents the idea of transnational organizations as a textbook concept. Boring, frustrating, basic. I dread this book. The very sight of it makes me cringe and brings on acid reflux. Make sure you get your magnifying glass out, you'll need it. The text is in about a 8 or 9 font. This book may present more of a test of nerves, patience and sanity than it does a convincing or compelling read and study on transnational management. Rating: - Typical academia ego-boosting drivelThis book demonstrates the never-ending supply of ego-boosting drivel put out by academia every year! Retailing for nearly $150.00, it is barely more than a collection of case studies and long-winded, over explained obscure topics. Containing over 800 pages, only ~114 are dedicated to actual chapter material. In addition to the over-whelming mass of case material, there are 3 to 4 "Readings" at then end of each chapter section. These, too, are nothing more than ego-boosting drivel. I get the feeling that this book, with little substance, was just a way to sell case studies and collect royalties. For only ~114 pages of actual discussion, this book should not have cost more than $25 - and that's stretching it. If you want to get a REAL education on business in a global setting, pick up the latest business magazine or weekly news periodical. In less than 30 minutes you will have a REAL world lesson in REAL time. For even more current global business topics and learning opportunities, try the internet sites of leading business and news magazines. This textbook, and educational institutions' use of, perfectly illustrates why so many students graduate without the practical knowledge necessary to cope in the REAL business world. In a world that constantly re-invents itself, textbook education (and this one in particular) is no way to stay competitive and current! My sympathy goes out to every student forced to endure the use of this textbook (and 1000's others just like it) |
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