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Framework for Marketing Management (3rd Edition)

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Framework for Marketing Management (3rd Edition) by: Philip Kotler, Kevin Lane Keller
	List Price: $136.00 Amazon.com's Price: $122.40 You Save: $13.60 (10%) Prices subject to change. Used Price: $21.99 Third Party New Price: $62.19	Find Lowest Price or Buy at Amazon
Binding: Paperback Dewey Decimal Number: 658.8 EAN: 9780131452589 Edition: 3 ISBN: 0131452584 Label: Prentice Hall Manufacturer: Prentice Hall Number Of Items: 1 Number Of Pages: 384 Publication Date: April 28, 2006 Publisher: Prentice Hall Studio: Prentice Hall Buy at Amazon

Customer Reviews
Average Rating: Rating: - Marketing Text Book This is a textbook I am using for a graduate marketing class. I would say it is an average textbook. Rating: - Saved me when I needed it FAST! I needed 27 copies for a class that was started in a week ... Amazon saved me!!! Rating: - New Marketing Concepts from Classical Texts Kotler, a symbolic guru of marketing, has brought a new offering of "Framework for Marketing Management" since years' serial publication of classic texts in marketing management. Some new issuse has been included in this edition in depth.