
The field of applied cognitive psychology represents a new emphasis within cognitive psychology. Although interesting applied research has been published over the last several decades, and more frequently in the last dozen years, this is the first comprehensive book written about the progress in this new applied area. This text presents the theory and methodology of cognitive psychology that may be applied to problems of the real world and describes the current range of cognitive applications to real-world situations.
In addition, Applied Cognitive Psychology:
*identifies the rudimentary principles of basic theory (e.g., perception, comprehension, learning, retention, remembering, reasoning, problem solving, and communication) that lend themselves to application;
*examines a range of cognitive products and services;
*begins with an explanation of the differences between basic and applied science, especially in cognitive psychology across discipline areas;
*is the first cognitive textto familiarize students with the institutional and social factors that affect communication between basic and applied researchers and, therefore, determine the success of application efforts;
*presents applications impo...
Using technology developed here at BookMarc.com, this feature searches the net for the best prices on the books you need. Click on the bookstore name to get more information and to buy. Some of the prices refer to used copies of the book.
|
by Douglas J. Herrmann ISBN: 0805833722 | List Price: 89.95
|
BookMarc.com tips for getting the lowest textbook prices.
|
Price Comparison